Instructional Videos

Instructional videos that begin with the instructor being engaged in the task he's about to instruct in, then looking up at the camera and saying: "Oh! Hello!"

How stupid do you think the viewer is? We don't know that you've had makeup put on and sound levels taken for hours before the little surprised "hello" is shot? We know you're on camera--why don't you?

Hello and Welcome

This blog came about as the result of a rather pleasant conversation I was having where we realized there was real value in limiting criticism to just a few choice words. If those words are preceded by "Dude!" the effect is even better. For example, a cryptic criticism of Ted Kennedy could be either "Dude! Sobriety!" or, even better, "Dude! Free market!" Stay tuned....